Click-to-Dial, Caller Recognition & Screen Pop Capabilities Improve Customer Experience

SCOTTSDALE, ARIZONA – JULY 13, 2017 – Saddleback Communications announced today that its cloud-based UC services now include powerful customer relationship management (CRM) integration capabilities with click-to-dial, caller recognition and “screen pops” from a customer database.

“Customer experience – the totality of customer interaction with your company – is becoming a primary battleground for competing companies in a service economy,” said Saddleback’s Shawn Crespo. “Businesses want ways to make their interactions with customers faster, more efficient and seamless. Our CRM integrations do both.

Click-to-dial, for example, eliminates errors from manually typing customer phone numbers and “screen pops” remove the need to rekey customer info when transferring them to another department.

Saddleback offers business customers CRM integration with its cloud UC service at various levels – from light to deep integrations with leading CRM platforms.

  • Click-to-Dial – Add Click-to-Dial or Highlight-to-Dial functionality to any web page or program by downloading a simple client to user desktops that integrates with cloud UC. Dialing with a single click is quick, convenient and error-proof.
  • CRM Integration + Click-to-Dial – Integrate cloud UC with more than 40 leading CRM platforms, such as ConnectWise, Freshdesk, Office 365, Salesforce, SugarCRM, Zendesk and Zoho CRM, by downloading a simple client to user desktops. A setup wizard detects the CRM in use and selects the appropriate settings. This enables users to see callers’ contact information as well as a “screen pop” with relevant customer information from the CRM application.
  • Advanced Salesforce Integration – Go clientless with our deep and secure integration between cloud UC and Salesforce. Not only does this save time spent managing clients, it ensures all customer data remains within the Salesforce environment, which offers increased data security and compliance with data privacy requirements.

Click-to-Dial and CRM Integration are available immediately. Advanced Salesforce Integration is scheduled for release later this year.

About Saddleback Communications
Saddleback Communications is a federally regulated Incumbent Local Exchange Carrier that provides residential and business customers with reliable local telephone service, high-speed Internet access, and custom business solutions. Founded in 1997 by the Salt River Pima-Maricopa Indian Community, Saddleback Communications’ mission is to upgrade and enhance the quality of telephone, data and Internet services for the residents and businesses on the Community. Since the company’s inception, they have built a rugged, self-healing telecommunications infrastructure that provides world-class solutions for residents and businesses. Learn more at